How Elderberry Cultivation Can Boost Kashmir’s Herbal Economy

By: Ginkgo GULZAR

Elderberry (Sambucus nigra and Sambucus canadensis) is a medicinally valuable plant, widely known for its immune-boosting, antioxidant, and antiviral properties. Globally, elderberry is used in syrups, jams, nutraceuticals and herbal medicine market,  especially regions like Jammu & Kashmir. 

In India, Himachal Pradesh, and Uttarakhand, Tamil Nadu, Karnataka, Mahrashtra and other  regions has strong potential for elderberry cultivation.

The elderberry supplements market is expected to register immense growth, at USD 1.45 billion in 2025 and slated to rise to USD 3.42 billion in 2035.

Superfruit Economy

The  elderberry market is growing rapidly, fueled by increasing health awareness and demand for its nutritional benefits, especially for immune health and its use in functional foods and beverages.

RelianceRetail Limited is a major importer, and cultivation is also on the rise, although the market still relies on imported elderberries to meet the growing domestic and export demand. Key drivers include rising consumer demand for natural supplements, the incorporation of elderberries into various health products like tonics, functional beverages, and skincare, and growing e-commerce infrastructure.

Key Factors Driving the Market
Increased Health Awareness: A growing concern for immune health among Indian consumers is a significant driver for elderberry products.

Nutritional Benefits: Elderberries are rich in vitamins, antioxidants, and flavonoids, making them popular for their immune-boosting properties.

Functional Foods and Beverages: Elderberries are increasingly being used in health tonics, wellness shots, juices, and teas, expanding their reach in the food and beverage sector.

Growing E-commerce: The expansion of e-commerce platforms in India is making elderberry products more accessible to consumers.

Sustained Demand for Natural Ingredients: There is a strong and growing preference for natural ingredients and alternatives to synthetic supplements, which elderberry fulfills.

Market Dynamics in India
Imports Lead the Way: Major players like Reliance Retail Limited are significant importers, indicating a current reliance on external sources to meet demand.

Cultivation on the Rise: Despite imports, successful elderberry farming is also developing in India, suggesting a potential future for domestic supply.

A Profitable Herbal Venture in Kashmir

Export Potential: India is also becoming a significant supplier of elderflower and berry extracts for global markets, demonstrating a dual role as an importer and a growing supplier.

Challenges and Opportunities
Competition: The market faces competition from other superfruits and herbal remedies.

Regulatory Compliance: Adhering to regulations and maintaining quality control are crucial factors for market growth.

Future Outlook: The market has a promising future, with ongoing research expected to uncover new applications for elderberries in various industries.

Cultivation and Availability in Kashmir

Cultivation is growing: Due to the high nutritional value of the berries.
The Jammu and Kashmir Medicinal Plants Introduction Centre in Kashmir is successfully cultivating elderberries, and seeds and frozen berries are available from suppliers within the region.

The term "elderberry" can refer to several species within the genus Sambucus, Sambucus nigra (black elderberry) being a popular variety that can be grown in Kashmir.

Elderberries are found in Kashmir.
Although the famous black elderberry (Sambucus nigra) may not be native to all regions, the genus Sambucus has a wide variety of species found throughout the world, including Jammu and Kashmir.

The term "elderberry" can be associated with specific non-native varieties, leading to the misconception that it is not found in Kashmir at all. We have plants and seeds of all three types of berries available, including 1.Sambucus nigra, 2, Sambucus wightiana 3, Sambucus canadensis.

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For more details :- 

Jammu and Kashmir Medicinal Plants Introduction Centre

PO Box No 40, GPO, Srinagar, Kashmir-JK 190001

Ph : 0195-131 0874

WhatsApp :  9858986794

Email : jkmpic@gmail.com

https://facebook.com/jkmpic

Organic Mulethi Seeds: Profitable Medicinal Farming Opportunity”

Mulethi farming in Kashmir

The mulethi (licorice, Glycyrrhiza glabra) market is growing steadily, driven by demand in herbal medicine, Ayurveda, nutraceuticals, confectionery, and cosmetics.

Availability : 50,100,500 & 1000 seeds pkt

(Root/Plants also available)

WhatsApp : 9858986794

e-mail : jkmpic@gmail.com

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Himalayan Angelica: The King of Spice and Aroma Unveiled

Angelica spice Kashmir

Angelica (Himalayan Angelica ) is known as the "king of spice andaroma" due to its strong, distinctive, and complex aromatic qualities, which have a powerful scent of earthy, woody, herbaceous, peppery, and sweet notes, and its traditional medicinal uses, particularly for the stomach and respiratory system. All parts of the plant, including its roots, seeds, and leaves, can be used to flavor foods, spirits like gin and Chartreuse liqueur, and for perfumery. The oil from its roots is highly prized in aromatherapy for its beneficial properties and pleasant fragrance.  

Aroma & Flavor
Complex Scent: 
Angelica possesses a powerful, green, and musky aroma with peppery top notes, herbaceous and woody undertones, and a distinct sweetness when highly diluted. 

Aromatic Applications: 
The oil and extract from the plant's roots are widely used in the perfume industry as a plant-based analogue to musk, and in aromatherapy for its revitalizing properties. 

Culinary Uses: 
The stems and leaves are candied for use in desserts and as cake decorations. Both the roots and seeds are commonly used to flavor gin and various liqueurs, contributing to their unique profiles. 

Medicinal Properties 
Digestive Aid: 
It is a well-known remedy for increasing appetite, relieving flatulence, and settling stomach ailments.

Respiratory Benefits: 
Angelica acts as a stimulating expectorant, beneficial for treating coughs and bronchitis.

Other Uses: 
Historically, it's been used for feverish conditions, wind colic, rheumatism, and certain urinary complaints.

Cultural Significance
Herbal Tradition: 
It is an ancient medicinal plant, and its usage has been well-documented on the Continent for digestive issues and chronic bronchitis. 

Availability :Plant/seed/roots
WhatsApp : 9858986794
e-mail : jkmpic@gmail.com

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The Healing Power of Nature: Exploring Medicinal Plants Around the World

Inside Ginkgo House Pampore: Where Nature Meets Knowledge

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When you mention JKMPIC – Jammu, Kashmir & Ladakh Medicinal Plants Introduction Centre- Southern Kashmir, it generally refers to the Centre’s work and outreach in the Pulwama, Anantnag, Shopian, and Kulgam districts, which form the heart of Southern Kashmir region. This region is naturally rich in biodiversity, fertile soils, and a suitable climate for high-value medicinal plants.

Key Points about JKMPIC in Southern Kashmir:

·         📍 Headquarters/Presence: JKMPIC has a strong base in Pampore (Pulwama), famous for saffron, but its outreach extends to other southern districts as well.

·         🌱 Medicinal Plant Cultivation: Promotes the farming of ginkgo, artemisia, valerian, saussurea, angelica, chamomile, saffron, and elderberry, among others.

·         🏡 Community Involvement: Provides training to local farmers, women groups, and youth to cultivate medicinal plants for income generation.

·         📚 Awareness & Education: Conducts awareness programs, workshops, and campaigns on the health, ecological, and economic value of medicinal plants.

·         🌍 Conservation Role: Works on propagation and protection of endangered Himalayan herbs in southern Kashmir.

·         💼 Business & Trade: Engages in the sale of seeds, saplings, herbal teas, and extracts for national and international markets.

Southern Kashmir’s terrain and climate make it one of the best suited regions in India for introducing and expanding medicinal plant farming, which is why JKMPIC has made it a focal point.

Jammu, Kashmir & Ladakh Medicinal Plants Introduction Centre

PO Box No. 40 GPO, Srinagar, Kashmir-JK 190001

WhatsApp : 9858986794

e-mail : jkmpic@gmail.com

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Is Pecan Farming Profitable? A Complete Guide for Growers

Pecan trees in Kashmir

Pecans can begin bearing lightly at four years, with commercial production in eight years. Nut production continues to increase until 20 years of age. A mature pecan orchard can yield from 1,200 (544.310844 kg)  to 2,000 (907.1847 kg)  pounds of nuts per acre.

Cultivation Giude
Climate and Soil : Pecans thrive in warm climates with long, hot summers. They need a cold winter period to break dormancy.

They prefer well-drained, sandy loam soils but can adapt to various soil types as long as drainage is good.

Avoid heavy clay soils and areas prone to flooding.

Planting : Pecans are typically grown from grafted nursery trees rather than seeds to ensure quality and consistency.

Space trees about 30-40 feet apart. Pecans are large trees and need room to spread out.
Plant in late winter or early spring when the soil is workable.

Pollination : Pecans are wind-pollinated and need at least two different varieties for cross-pollination.

Planting multiple varieties can increase nut yield and quality.

Care and Maintenance : Regular watering is essential, especially during dry periods. However, avoid waterlogging.

Fertilize annually with a balanced fertilizer
Pruning :  is important for shaping the tree and removing dead or diseased wood.
Pest and Disease Management : Common pests include pecan weevils and aphids. Integrated pest management strategies can help control these.
Diseases like pecan scab can be managed through proper fungicide applications and maintaining tree health.

Here are some tips for spraying pecan trees
Dormant oil : Spray in mid-January to control phylloxera and obscure scale, and again in late February before buds break. In November and December, you can use 97% dormant oil to control phylloxera, obscure scale insects, and January or February scale insects.

Insecticides : Spray in March or when leaves are half-grown, and repeat in late April and May. You can also spray for walnut caterpillars and fall webworms after harvest.

Fungicides :  You can use Benelate 50WP or BENOMYL, or zinc sulfate. You can also spray with phosphite in mid-late April and mid-to-late May, or with an 11+3 mix in early-mid June.

Pollination : Spray with zinc sulfate and Bonide Fruit Tree spray three to four weeks after late budbreak, which is usually in early May.

Mid-season : Spray with Bonide Fruit Tree Spray again in mid-late June.

Water stage :  Spray with Bonide Fruit Tree Spray or Fung-Onil in mid-late July to prevent pecan scab.
Half-shell hardening :  Spray with Bonide Fruit Tree Spray in mid-late August to control Hickory Shuckworm and late scab.

You can also spray young trees every two weeks from budbreak in early April until August 1, and older trees every two weeks until June 1.

Harvesting : Pecans are harvested in the fall when the outer husk splits open and the nuts fall to the ground.

Use mechanical shakers for large orchards and hand-pick for smaller operations.

Profitability
Initial Costs : Start-up costs can be high due to purchasing nursery trees, planting, and initial maintenance.
It typically takes 4-6 years before trees start producing nuts and up to 10 years to reach full production.

Yield and Revenue : Mature pecan trees can produce 50-150 pounds of nuts per year.
Average yields range from 

Average yields range from 1,200 (544.310844 kg)  to 2,000 (907.1847 kg)   pounds per acre annually, but this can vary based on variety, soil, and management practices.

Prices for pecans fluctuate, but they often range from $2-$5 per pound for in-shell nuts, and higher for shelled nuts.

Market and Sales : Pecans can be sold in various markets, including local farmers' markets, grocery stores, and wholesale.

Value-added products like pecan pie or pecan butter can also be profitable.
Long-Term Investment : Pecans are a long-term investment with potential for steady returns once mature.

Trees can live and produce nuts for 50 years or more, providing long-term income.
Overall, while the initial investment and waiting period can be significant, successful pecan cultivation can be very profitable, especially with careful management and a good market strategy.

Where to buy : WhatsApp me at : 9858986794

e-mail : jkmpic@gmail.com

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